OLLI for Brands

Client login Try Olli free

Fabric lookbook

Don’t just show fabric.Show what it becomes.

A swatch photo asks buyers to imagine the garment. A garment photo shows them.

Model in a green and navy tile print sleeveless tunic and matching wide-leg trousers — Green and navy tile print made into Tunic and trousers

Green, navy and ivory tie-dye tile print fabric — Green and navy tile print made into Tunic and trousers

Fabric 01

Abstract prints

One teal swirl print becomes four looks. Every print gets a garment that shows its scale and colour.

Teal and blue watercolour swirl print fabric on an ivory ground — Teal swirl print, cut four ways

Model in a teal swirl print crop top and matching wide-leg trousers — Teal swirl print, cut four ways

Model in a pink and olive brushstroke print shirt and matching shorts — Pink brushstroke print made into Shirt and shorts

Pink and olive watercolour brushstroke print fabric — Pink brushstroke print made into Shirt and shorts

Model in a burgundy butterfly wing print mini dress with flared sleeves — Butterfly wing print made into Mini dress

Burgundy and lilac butterfly wing print fabric with ivory spots — Butterfly wing print made into Mini dress

Model in a pink and green ripple print cowl-neck halter top with white trousers — Pink and green ripple print made into Halter top

Pink and lime green ripple print fabric — Pink and green ripple print made into Halter top

Fabric 02

Linen

Plain linen is hard to sell flat. Cut into a shirt and trousers, its texture, colour and drape do the selling.

Folded lengths of yellow and white linen shirting fabric — Yellow and white linen, as a shirt and trousers

Close-up of a yellow linen shirt worn with white linen trousers — Yellow and white linen, as a shirt and trousers

Fabric 03

Schiffli embroidery

Eyelet and embroidered cottons become tunics, midi dresses and co‑ords, with the scalloped borders on show.

Ivory schiffli eyelet cotton fabric gathered into a swirl — Ivory eyelet, cut four ways

Model in an ivory eyelet tunic dress with flared sleeves and scalloped hems — Ivory eyelet, cut four ways

Model in a mustard eyelet shirt and matching scalloped shorts — Mustard eyelet made into Shirt and shorts

Mustard yellow schiffli eyelet fabric with floral cutwork, gathered into a swirl — Mustard eyelet made into Shirt and shorts

Model in a pale yellow embroidered sleeveless top and matching trousers with scalloped hems — Lemon embroidered cotton made into Top and trousers

Pale yellow cotton with white schiffli embroidery and a scalloped eyelet border — Lemon embroidered cotton made into Top and trousers

Model in a fuchsia eyelet maxi dress with ruffled sleeves and a flared hem — Fuchsia eyelet made into Ruffled maxi dress

Roll of fuchsia schiffli eyelet fabric with a scalloped edge — Fuchsia eyelet made into Ruffled maxi dress

Why it sells

Show the garment, sell the fabric.

Buyers see scale and drape. On a body, the size of a print and the fall of a fabric are plain to see. On a flat swatch, buyers have to guess.
One fabric, many products. Show the same fabric as a dress, a shirt and a co‑ord, and each buyer finds the product they want to make.
Ready before you sample. Olli makes garment photos from your swatch photos, so buyers see the range before anything is cut.

Brands that ship faster with Olli — Fabric photoshoots

See how Olli accelerates the journey from collection intent to stunning, campaign-ready visual output.

2 Days to Live

“We had a collection going live in two days. OLLI moved quickly and kept the visual quality intact.”

“We needed moodboards that could catch shopper attention. OLLI helped shape a stronger outdoor-style visual direction.”

“Great work and strong images. The output is polished, useful, and worth trying for brand campaigns.”

Back to Lookbook Index

More Collections

Continue the visual archive.

Move between category stories without losing the campaign mood.

Womens-wear

Collection Story

Ecommerce Photoshoot Ideas for Women's Wear

Womenswear Photoshoots

Open collection

Smiling man walking outdoors in a striped button-down shirt, white tee, and beige trousers.

Collection Story

Fashion Designed for Every Man

Menswear Photoshoots

Open collection

Kidswear Photoshoot

Collection Story

Made for play, shot to sell

Kidswear Photoshoots

Open collection

Collection Story

Home furnishings photoshoots

Open collection

Collection Story

Where sparkle meets scale

Ecommerce Photoshoot Ideas for Jewelry

Open collection

Fabric photoshoots: ready to shoot?

Get your free shoot